fishbat Media

fishbat is a New York City-based digital marketing agency working across marketing strategy, digital advertising, content marketing, social media, and user experience. The agency supports organizations that need an integrated approach to brand visibility, audience engagement, lead generation, and online customer acquisition rather than a single standalone marketing service.

Its influencer marketing offering is positioned within a broader content and social media practice. fishbat uses influencer marketing platforms and research tools to identify collaboration opportunities, connect brands with relevant audiences, and manage relationships with trusted creators. Influencers may be incorporated into campaigns as brand ambassadors or content partners, with the agency overseeing the engagement from opportunity identification through ongoing relationship management. This makes creator marketing one component of a wider digital strategy rather than the agency’s sole area of specialization.

The agency’s social media marketing services include content planning and creation, copywriting, audience targeting, engagement strategy, community management, and social listening. These capabilities can support influencer campaigns by aligning creator activity with the brand’s own communication, audience interests, and current industry conversations.

fishbat also provides email marketing, blog writing, educational content, SEO-focused content, and link building. Its content work is designed to address customer questions, improve organic visibility, support brand authority, and maintain communication with existing and prospective customers. Digital advertising services cover PPC, paid social media, search engine marketing, keyword research, campaign copy, visual design, and testing. Strategy and UX capabilities allow these activities to be connected with brand positioning, digital journeys, and customer-facing experiences.

Organizations associated with the agency include Allstate, the American Heart Association, Monster, Expedia, Spartan, the European Union, Old Amsterdam, Quorn, the Italian National Tourist Board, Common App, and Ora King. fishbat has also been recognized in several external digital and social media agency rankings and was presented as an official member of the Forbes Agency Council for 2024.