HypeFactory

HypeFactory is a full-cycle influencer marketing agency focused on creator-led campaigns, social media activations, and digital marketing programs for brands across multiple regions. The agency works across the full campaign process, from campaign planning and audience definition to influencer selection, content production, paid promotion, optimization, and reporting. Its positioning is centered on influencer marketing rather than general advertising, although the service mix also includes broader digital and social media marketing support.

The agency combines creative strategy with data analysis to plan and manage influencer campaigns. Its services include campaign concept development, scripting, briefing, creator coordination, UGC and platform-specific content production, ambassador management, paid social execution, brand channel growth, event and influencer activations, and campaign reporting. HypeFactory also works with talent management, offering access to creators across different content categories and helping match them with brand objectives.

HypeFactory appears to operate internationally. The agency highlights multilingual campaign capabilities, large-scale campaign coordination, and experience working with creators across different geographies. It reports 198 production managers, 1,569 successful campaigns, 13.6B views, and 26 languages spoken. Its social media coverage includes Instagram, TikTok, Twitch, X/Twitter, YouTube, LinkedIn, Facebook, Snapchat, Likee, Discord, Rumble, Kick, CHZZK, SOOP, BiliBili, BIGO LIVE, Trovo, and Twitcast.

Clients and brands associated with the agency include Logitech, Wargaming.net, Riot Games, Pfizer, METRO, Acer, Playrix, MY.GAMES, NetEase Games, FunPlus, LINE Games, Nexters, tap4fun, Greenfield, Product Madness, PerBlue, Platinum, Azur Games, Playkot, Wildlife, THQ Nordic, G-Energy, and others. Its featured work includes campaigns connected with Strikerz, Logitech, and Manta Sleep.

The agency has also received several recognitions, including Clutch Champion, IAB Awards recognition, Influencer Marketing Hub recognition, Global Social Media Award entries for entertainment and campaign work, and Marketing Excellence Awards recognition for influencer and KOLs marketing.