
Moburst
About agency
Moburst is a full-service, mobile-first digital marketing agency founded in 2013 and headquartered in New York. The agency works with companies across mobile, digital, performance, social, creative, media buying, video, and campaign optimization. Its website presents Moburst as a growth-focused agency for startups, consumer brands, technology companies, and large international organizations, with experience across 29 specialized service areas.
The agency’s client portfolio includes Google, Uber, Samsung, Reddit, Microsoft, Pfizer, Nielsen, NewDay USA, Playtika, Truecaller, Amdocs, The New York Times, Calm, and Discovery. Moburst also highlights media and campaign work connected with brands such as PlugSports, Redefine Meat, Abide, Shokz, and Samsung. This range suggests that the agency works across both mobile app growth and broader digital marketing projects, including campaigns where paid media, creative production, social media marketing, and performance measurement are handled together.
Influencer marketing is one of Moburst’s dedicated service areas within media buying. The agency positions influencer campaigns as a performance-oriented channel rather than only a brand awareness activity. Based on the information shown on its website, Moburst works on influencer campaign planning, creator research, influencer recruitment, content creation, campaign management, reporting, and post-campaign analysis. Its process starts with defining campaign goals and KPIs, then moves into research, recruitment, content production, management, analysis, and outcome review.
The agency’s influencer marketing approach appears to focus on audience relevance, authenticity, brand fit, and performance history. Moburst states that it vets influencers using audience data, demographics, relevance, authenticity, and previous performance indicators. The agency also says it considers brand safety through content and contract review, and measures influencer campaigns through reach, engagement, conversions, and longer-term brand impact. This makes Moburst relevant for brands looking for an influencer marketing agency that connects creator marketing with measurable digital marketing outcomes.
Moburst’s influencer marketing work is supported by examples from its case studies. The site references a PlugSports influencer campaign that generated 8,500+ installs and sign-ups among high school athletes and showed a 227% increase in CTI rate. It also includes case studies involving Samsung, Redefine Meat, Abide, Shokz, and other brands, with results tied to app downloads, subscriptions, cost efficiency, campaign performance, and social growth. These examples show that the agency often connects influencer marketing with app growth, paid media, and broader performance marketing goals.
Beyond influencer campaigns, Moburst works in social media marketing, video campaigns, mobile campaigns, website user experience, organic traffic optimization, earned media, and digital PR-style visibility. Its site also highlights work where clients were featured in publications such as Travel + Leisure, USA Today, The Washington Post, Wired, Business Insider, and Esquire. This suggests that Moburst may combine influencer marketing with content distribution, media visibility, and campaign amplification when relevant to the client’s goals.
The agency lists more than 45 international awards and recognitions across areas such as influencer marketing, social media marketing, performance marketing, mobile campaigns, video campaigns, website user experience, and corporate image work. Awards and organizations shown on the site include MUSE Gold Awards, Effective Mobile Marketing Awards, MMA SMARTIES, Masterclassing Awards, Telly Awards, Mobile Marketing Magazine, Adweek Agencies, and Clutch.
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